'Every Action Has Consequences' campaign was started by Pat and Dave Rogers after their son Adam was killed by one punch whilst trying to prevent a fight. They have developed an education pack which was formally launched on the 3rd of May. There has been extensive media coverage on BBC Breakfast, BBC Northwest, Radio Cumbria and local press.

The aims of this campaign mirror a lot of what we are trying to achieve through the South Cumbria Alcohol Strategy and there is a plan of action to make the education pack available to all young people across South Cumbria.

We want as many people as possible to be aware of the campaign.  The link below is a preview for the educational pack released by the Every Action Has Consequences charity. The full pack is 1 hour long and is designed to be used as part of lesson plans for young people.http://www.youtube.com/watch?v=WTgjycDaDao

If you run a group for young people such as a youth club and would like a copy of the education pack please e-mail: partnerships@southlakeland.gov.uk

For more information please see the Every Action has Consequences website.